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Logo Suite

CCC

United toward the future

Date
2014
Client Name
Cucuta Chamber of Commerce (CCC)
Services
Graphic Design
Country
Colombia
Language
Spanish

The Client

The Cúcuta Chamber of Commerce is an autonomous, non-profit entity made up of people engaged in commerce (industrialists, merchants, farmers, ranchers, etc.), whose primary objective is to be a repository of public trust, responsible for maintaining the Commercial Registry, which is the most valuable source of information for business life, in such a way that it is an effective and positive factor in the organization of commercial activity.

The Chamber of Commerce is a service organization: to the State, at its various levels; to the community and its members, in particular.

The Job

Design the brand identity for Cucuta Chamber of Commerce to celebrate 100 years of foundation.

Results

A new visual identity with a strong character, using symbols (represented by the three Cs) that convey transparency, competitiveness, responsibility, integration, development, innovation, support, and a promising future, in line with the image of the entity.
Primary Identity
Logosymbol, Technical Map, Colors, Positive and Contrast, High Contrast, Continue Tone, Resolution Range, Exclustion Zone, Wrong Uses, Typography, Slogan.
Style & Components 
Colors
Typography
Wrong Uses
Resolution Range

What's next?

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